GENERATING VALUABLE DATA
BY DRIVING BEHAVIOUR, REVENUE & RETENTION
DEVELOP A BEST-IN-CLASS, INNOVATIVE SOLUTION
THAT WILL DRIVE CLIENT REVENUE & RETENTION,
ENSURE THEIR CUSTOMERS FEEL VALUED & GENERATE ERUDITE DATA INSIGHTS ON HUMAN MOVEMENT AND BEHAVIOUR.
We will not only provide answers but will
assimilate & anticipate the questions
you should be asking.
TRANSPORT OPERATORS ARE STRUGGLING POST-COVID & ECONOMIC DOWNTURN
They need to find ways to attract new customers, change customer behaviour, increase customer retention and spend; to do this they need their customers to feel valued and incentivised.
Transport Operators have struggled to recover passenger numbers and revenue. For example: the UKs National Rail network has averaged 78% of its pre-Covid ridership over the last 12 months. [1]
The way people travel and shop has changed post covid.
New working patterns and achieving climate targets mean customers need new incentives and rewards to take public transport journeys.[2]
Transport operators now need new tools and better data to deliver the incentives to create loyalty and personalise customer experiences.
Sources: [1] UK Government, “Daily domestic transport use by mode” [2] TUC, “Public transport fit for the climate emergency”
THE CUSTOMER BEHAVIOUR, REWARD & DATA TOOLS THE TRANSPORT INDUSTRY NEEDS
Proelium Intelligence is building products that will drive engagement,
loyalty, retention, efficiency and revenue for transport operators.
ProEnhance
(SaaS Platform): Our dedicated reward, loyalty and customer feedback engine integrates via our new API into existing digital front-end platforms to add new features that drive and reward customer behaviour. Whilst ensuring the customer feels valued and appreciated. Creating new value in existing tech investments.
ProData (DaaS Platform):
Leveraging the data generated by our SaaS products as well as third party sources, we're building a market defining Data-as-a-Service platform enhanced by AI. This will provide our clients with unique, insightful data on travel patterns, human movement and
customer behaviour.
WE WILL EMPOWER OUR CLIENTS TO DRIVE BEHAVIOUR, RETENTION & CREATE VALUE WHILE PRODUCING BETTER PREDICTIVE DATA
PROENHANCE (SaaS Platform)
We will offer a range of capabilities that can be integrated into existing customer facing platforms or apps to influence consumer behaviour, via our newly developed API, without complex integration work:
- Promotions
- Badges
- Social Media
- Micro Triage
- Surveys
- Partner Rewards
- Points Schemes
- Notifications
- Membership Tiers
- Rate and Reward
- Dashboards
- Partner Loyalty
PRODATA
(DaaS Platform)
Combining operator data with third party data streams
(weather, economics, event, social media etc) and predictive analytics, we’re creating a market defining data product that can be used for:
- Revenue Optimisation
- Demand Forecasting
- Promotions
- Dynamic Pricing
- CRM
- Channel Management
- Customer Segmentation
- Capacity Management
- AI Training Data
- System Planning
- New Revenue Generation
- Cust. Behaviour Insight
- Cust. Demographic Insight
- Targeted Marketing
- Transport & Urban Planning
DATA WILL FORGE THE CUSTOMER EXPERIENCES OF THE FUTURE
The cost-of-living crisis means people want more for their money and for their loyalty to be rewarded.
[1]
42%
Of customers are using loyalty schemes to combat the cost of living in their grocery shopping, but other industries are struggling to provide compelling loyalty schemes of their
own. [2]
Proelium Intelligence will help you understand and implement the
strategies & tools required to address these issues.
But designing the personalised customer experiences and rewarding customers has been a struggle, particularly for the transport industry:
Sources: [1] Carrington Dean, Grocery Gazette, [2] Retail Gazette
HOW PROELIUM INTELLIGENCE ENHANCED DATA SOLUTIONS CAN HELP YOU:
OUR PROENHANCE PRODUCT PROVIDES A SUITE OF DIGITAL FEATURES THAT WORK WITH YOUR EXISTING CUSTOMER FACING TECHNOLOGY:
- Enhance your customers experience
- Make your customers feel valued and incentivised
- Improve retention and loyalty
- Create new revenue streams
- Provide the ability to reward
- Drive and influence behaviours
- Create extra value to your current technology investments
- Generate valuable customer feedback and insights
OUR PRODATA SOLUTION DELIVERS:
- More value to your data
- Rich insights combining multiple data sources
- A better understanding of your customers and their decision making
- Smarter forecasting
- Reduced BI costs whilst generating new revenue
- Faster results
- The right answers & the important questions
CONTACT US
